Today Sony released its financial results for the second quarter (July 1, 2016 through September 30, 2016), showing declines in certain aspects, while PS VR sales are yet to be officially counted.
Sales of the company’s Game & Network Services division fell 11.3 percent (to $3.17 billion) compared with the previous year, but Sony says this was “primarily due to the impact of foreign exchange rates and the impact of a price reduction for the PS4 hardware.” The company’s financial statement goes on to say that this drop was partially offset by an increase in PS4 software sales. The division’s operating income decreased 20% (to $188 million) due to the price reduction of the PS4 and a decrease in PS3 software sales.
Sony shipped 3.9 million units in this second quarter – down 100,000 from the same quarter last year.
On the horizon for the company is the release of the PS4 Pro on November 10, and sales for the newly released PlayStation VR have yet to be tabulated. The company says PS VR sales are “on track.”
I imagine when a company drops the price of a system, that loss of income is supposed to be offset by an increase in overall sales.